I was responsible for creating a cohesive and visually stunning brand identity for a show that had stemmed from a Chicago morning show called The Jam. I created on-air and social media graphics package that aligned with the show's visual identity, while also incorporating the iconic colors of the City of Chicago that served as inspiration.
Below, are a selection of stills from the graphics package I created that played a key role in effectively communicating people's stories and each person's unique narrative for the stories that ran in each episode.
I collaborated with the executive producer to develop a range of visual assets for social media platforms. My responsibilities included creating custom graphics and templates that effectively conveyed the brand's messaging, showcasing people, their stories, and snippets of video from the show.